Defining SMEs Success in DEI: What Small Steps Matter?

Why this Case Study Research?
In recent years, the concept of Diversity, Equity, and Inclusion (DEI) has gained widespread attention, emphasizing the need for effective implementation. This case study research is dedicated to exploring and implementing practical strategies that go beyond mere buzzwords, transforming DEI into concrete, actionable steps. The IGC project seeks to empower women and gender-diverse people within thriving sectors by identifying and recommending practical strategies. Through our findings, we provide valuable insights on seamlessly integrating DEI initiatives into the fabric of Small and Medium Enterprises (SMEs).

General Findings/What’s Next?
Our findings offer actionable steps for SMEs to promote diversity, equity, and inclusion (DEI) in the workplace. Suggestions include building trust through representation, transparent policies, and integration of DEI into company values. We recommend integrating DEI into company values, measuring progress through clear metrics, addressing unconscious bias through education, and taking a holistic approach to organizational change from both top-down and bottom-up perspectives.

Who Did We Talk to?
We engaged in interviews with seven feminist trailblazers, representing both nonprofits and SMEs, to gather insights on gender equity and DEI. These discussions informed our understanding of challenges within small and medium-sized enterprises (SMEs) and guided the development of key themes and individual case studies.

What’s Included in this Report

  1. Why this case study research?
  2. What’s the current state of DEI in SMEs?
  3. What are the gaps and opportunities for DEI in SMEs?
  4. How did we engage?
  5. What did we hear?
  6. How are trailblazers and SMEs making change?
  7. What’s next?


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Report Contributors

Fayza Abdallaoui, Founder, Next Level Impact Consulting
Samantha Blostein, Director, Research for Change
Agamani Chakrabarty, Founder, Economist, ASBB Economics and Research
Paula Raudales, Research Analyst, ASBB Economics and Research